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Dr Squatch's two new soaps feature scents inspired by the Ford Bronco and the F-150.
July 25, 2025
By: Rachel Klemovitch
Assistant Editor
Dr. Squatch and Ford are teaming up again for a limited-edition collab that fuses rugged performance with skin-first benefits.
The multinational automobile manufacturer and personal care disruptor are re-introducing a fan-favorite bricc while debuting a brand new soap.
The returning favorite is the Bronco Bricc. It features natural ingredients like Sand and hydrating Blue Agave Extract. Scents of Oregon Pine and American Cedar will prep the skin to for the next off-road adventure.
New this launch is the F-150 Tough Scrub. It is crafted with natural corn cob powder and pumice to exfoliate and smooth skin.
Both soaps are designed to elevate grooming routines with bold scent profiles and naturally derived ingredients.
In addition to this launch, every purchase of F-150 Tough Scrub between 7/22/2025 through 8/24/2025 earns one entry into the Dr. Squatch Ford F-150 Sweepstakes for a chance to win a brand-new Ford F-150 (or cash prize).
F-150 Tough Scrub and Bronco Bricc are available in a Rugged & Ready 2-Pack, Rugged & Ready 4-Pack, and as individual bars.
Dr. Squatch Introduces Shaving Products
Sydney Sweeney Joins Dr. Squatch as Its ‘Magical Body Wash Genie’
Dr. Squatch’s Natural Sister Brand Launches at Walmart
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